In this editorial for the New York Times Magazine, Michael Moss discusses the “Extraordinary Science of Addictive Junk Food”. He begins the article, which derives from his current book “Salt Sugar Fat: How the Food Giants Hooked Us,” by describing a fateful afternoon when the CEOs from all the major corporations in the junk food industry gathered to be warned about their significant role in the American obesity epidemic. The article also features interviews with former and current junk food industry insiders, PR professionals and other experts who helped or continue to help create, market and sell the most addictive,…
